Hong Kong MBS Digital Economy Business Simulation Competition 2025

Host: International Association of Business Management Simulation Organizer: Hong Kong Baptist University
                  Greater Bay Area Hong Kong & Macau Talents Association

                  Icetech Hong Kong Company Ltd

Endorsed by: China Council for the Promotion of International Trade Commercial Sub-council

Supporting Academic Institutions:

- City University of Hong Kong (Department of Management Science)

- The Hong Kong University of Science and Technology

- Hong Kong Shue Yan UniversityLingnan University

- Hong Kong Baptist University

- The Education University of Hong Kong

- EDUHK Social Sciences and Policy Studies

- EDUHK Centre for Entrepreneurship and Innovation

- Education Technological and Higher Education Institute of Hong Kong

Supporting Organization:

- Chinese Studies

- Bluebird Education

- CIM Hong Kong

- HKPC Academy

- iMBA

- HKAVRVR

- IAMCP 

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Objective:

The International MBS Simulated Business Management Competition 2025 aims to provide students with a high-level insight of the dynamic business marketplace with practical exercises of Data Analysis and AI Decision Support Systems (DSS) through Business Intelligence (BI) so as to enhance the experience of business management learning. Participants will be encouraged to analyse and debate various important business issues within their teams. In order to survive in or even lead the competitive market, each team has to make decisions by making both short-term and long-term planning into consideration. Additionally, the challenging business marketplace and exposure provide an opportunity for those who are eager to step on the road towards entrepreneurship in the future to showcase their business acumen and broaden their horizon.

Competition Format:

This competition is carried out in the form of business simulation with teams consisting of 3-4 students from the same university to run a virtual enterprise, competing with other virtual companies being run by other teams. The contestants are required to form their teams to join the competition.

The competition uses “Macro Business Simulation” Software as the designated competition platform. Hong Kong teams will join the competition on-site at the Hong Kong Baptist University on 30th May 2025.

The overall objective of the business, within this simulation scenario, is to achieve the highest score throughout 5 rounds or more of the game on a ‘balanced scorecard’ and the scoring results of interviews by the judges. 

In the second part of the competition, the top 2 winning teams from each of the groups are required to prepare a presentation deck to illustrate their business decision, and the score will be given based on the following criteria concerning the presentations: (40% of the Total Score)

• Market Analysis

• Evaluation of Feasible Alternatives and Solutions

• Implementation of Action Plan

• Question and Answer

• Presentation Form​